Pureology Pure Volume Blow Dry Amplifier infuses the hair with body and flexible bounce while blow-drying. This lightweight, ZeroAlcohol formula with heat-activated volumizers creates long-lasting fullness and enhances colour brilliance in fine to medium hair types. Pureology's exclusive AntiFadeComplex® is designed to protect your colour from UVA/UVB and thermal damage.

• 100% Vegan: formulas contain no animal products or by-products
• Organic Botanicals
• Concentrated Formulas
• Signature Aromatherapy Blends Pureology promise long lasting colour or your money back.

How to use:

• Spread evenly throughout damp hair
• Blow-dry to create maximum volume
• Do not rinse